Manifesto

MA Graphic Arts. 2021

This folding print prototype was created as part of an initial module during my Masters. Tasked with creating a “manifesto” on our own work ethos, artistic style, and approach to design – I took inspiration from tongue-in-cheek social media self-affirmations, exploiting design tropes & typography, and a bold primary colour palette.

The result is a highly sarcastic and misanthropic tone of voice, purposefully jarring iconography, and paradoxical exploration of print and iconographic design.  

THE BRIEF: Produce work that brings together your ideas from earlier projects, with the addition of a forward projection and declaration on which to base your future work. Your thoughts, ideas, your manifesto should be brought together in the form of a folding pamphlet, or single sided newspaper advert. The design of your document will need to consider: language and tone, appropriateness of design for the subject, typography, stock and print or PDF.  

Prototype

The manifesto was rough-printed and folded as a prototype below, to show the mechanics of how the one pager would present as a booklet if physically produced.

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Display your work in a bold & confident manner. Sometimes it’s easy for your creativity to stand out from the crowd.

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